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Identifying Users

Thread began 8/21/2015 4:00 pm by mrobben375515 | Last modified 8/21/2015 6:14 pm by Ray Borduin | 142 views | 1 replies |


Identifying Users

We want to track under interaction with our site. We can place cookies on the users computer when they fill out a form on our site. If we send them an email, is there a way to place a cookie upon the opening of the email? If not, is there another way to identify the user through the receipt of an email? We use some marketing automation programs that can identify a user through the receipt of an email, and then their system tracks page interaction and clicks. We want to do something similar.

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Ray BorduinWebAssist

You can only do that by adding an image to the email and then you can track views of that image (usually delivering the image from a .php page so you can do some logging in the database).

You can also run clicks through a page on your site that redirects to the final destination to track clicks. I don't think you can use cookies, but you can add a url parameter to the links and image src to track the user that is viewing the email or making the clicks.

This is something we could help with in a premier support ticket.

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