Thanks @Jason for the reply...
I changed the code to the following
$updateSQL = sprintf("UPDATE eVideo SET eVideo.ePlayed = %s +1 WHERE eVideo.eid = %s",
on Form submit add's the +1 to the db... It works perfectly now for ONE record returned - if there are multiple records, however, with one exceeding the ePlayed the other not exceeding ePlayed, the code defaults to the exceeded redirect.
As an example - I have page 1 and page 2... instead of having a form submit on page 1 I can have the same form on page 2 and set it "before page loads"?
If so I think I've solved one of my MANY problems...