is this results page at the same level as the insert page?
on the insert page the path to the
upload folder that is being used in the update file behavior is:
you should be using this path in the image tag if the results page is at the same level. Also, the file name is being inserted to the productImageSource column, not the productImageAltText column.
<img src="../ShopImages/<?php echo $row_WADAshop['productImageSource']; ?>" width="118" height="95" />