The executive management team drives the strategic direction for WebAssist and focuses on ensuring that we provide the best products, services, and support for our customers.
Hieu Bui - Founder and
President
Hieu Bui's focus at WebAssist is to develop, manage, and execute the long term strategic vision of the company. His strong technical background allows Hieu to effectively combine technical and business requirements to help drive strategic partnerships with industry leaders such as Adobe, Microsoft, and Google. Hieu graduated with a bachelor of science in engineering from Harvey Mudd College.
Ray Borduin - Founder and Vice President of Technology
Ray Borduin has been instrumental in developing the technological achievements of WebAssist since its inception. His in-depth expertise in Adobe extensability architecture and its relation to the Web has fueled the innovation in WebAssist products and services. Ray enjoys mastering new technologies and meeting the challenge of providing an increasingly sophisticated feature set with an eye towards ease-of-use.
Michael Lekse -
Vice President of Worldwide Sales
Michael Lekse leads and manages the day to day operations of the WebAssist sales organization, including developing new services and segments, strategic account development and program management. Lekse has more than 10 years of experience in the software industry covering various roles in the planning, delivery and management of direct sales and channel development. Prior to joining WebAssist, Mr. Lekse held various management positions at Laszlo Systems, Macromedia and Apple Computer. Michael received a bachelor of arts in Political Science from Indiana University.
Joseph Lowery -
Vice President of Marketing
Joseph Lowery heads up the marketing efforts at WebAssist. Joe is a world renowned authority on the Web and particularly Adobe Dreamweaver and the highly respected author of the authoritative series The Dreamweaver Bible. He is well-known to the community through his sessions at a variety of Web conferences as well as online communication in various forums and blogs. In addition to his marketing duties, Joe also participates in product development with the focus on enhancing the user experience in WebAssist products.
